The exhibitor story of: Henri Lloyd

What is your most memorable METSTRADE moment throughout those 35 years?

There have been many! The DAME award for the Blue Eco initiative in 2009 stands out; we were the first international marine clothing company to engage in an infinite recycling programme, which marked the start of our journey to reduce the environmental impact of our operations and acted as a catalyst for others in the industry to follow suit.

What makes your company come back to METSTRADE year after year?

METSTRADE provides brilliant opportunities to meet the key players in the marine market and find new emerging markets to explore. 

How did your exhibiting experience change throughout the years?

We have had different levels presence over the years, with a range of fixtures and shopfits for the booths. The size of our team changed over the years, but one thing that has remained consistent is our brand presence – METSTRADE is a really easy show to be a part of; the focus is on networking and meeting people, and it’s that human element that makes it one of the best shows to attend.

Throughout the 35-year history of METSTRADE, what was the most significant challenge that your company encountered, which affected your participation in the event?

We have had two significant changes in ownership over the last decade, which meant a varying level of participation at the show, and we are really excited to be exhibiting again in 2023.

What direction do you envision for the METSTRADE brand in the next decade and what accomplishments do you hope to have at the next show anniversary?

As a brand, we are on a continuing mission to minimise our environmental impact, so we aspire to maintain current performance credentials whilst reducing our impact from doing business, constantly striving for sustainability, and want to attract more distribution partners, such as distributors, agent and retailers who are also aligned with that ethos.

What is your most fun moment throughout the years?

It has to be the show parties! The Oranjeboom on the stand is very memorable!